Looking Back Part 8 - Loving Our Brand

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Roasting coffee is still the core of our business, selling coffee beans to private households via web shop as well as supplying offices, cafes, restaurants and bean resellers.

With our coffee trucks and catering setups we also serve coffee at private, corporate or public events. After selling our café in 2016, this was an excellent way to reconnect with our customer base.

Sports events have become a real mainstay for the coffee trucks and it is great fun fuelling athletes, supporters and spectators. Especially the (on- and offroad) cycling and multisports communities have really embraced our coffee and our brand, with runners quickly catching up.

When we're not roasting, serving coffee or supporting our wholesale customers, we love to ride our bikes and enjoy the great outdoors. It's a fantastic way to experience new places, meet people and make friends through a common passion for quality products and quality time.

More recently, we have added Roastery Rides to our activities: Our roastery is set in a small village just outside of Zurich, Switzerland's largest city. From here, you can ride off into the rolling hills of the Swiss Midlands for hours and hours without coming across busy junctions or red lights - perfect year-round cycling territory! We meet for coffee before we head out and we end the ride with more coffee and some tasty banana bread.

Check out the Events section of our website (click here) to catch the bus or join us for a ride!

f+f November 2019